SITE SELECTION ANALYSIS FOR COMPANIES
From facilitating board retreats to developing or updating your economic development organization's strategic plan...
Cook Strategies Group is ready to assist you with a diverse
array of services, including:
Establishing a strategic framework or plan, which may include:
- community visioning
- facilitating board retreats
- value chain analysis
- target industry analysis
- competitor benchmarking
- SWOT analysis
Comprehensive strategy development which may include:
- business, industry and FDI attraction
- business retention & expansion
- international trade
- recruiting military missions
Now there's something you probably never hear. While "keeping your eye on the ball" can be an important tactic, it does not suffice as a strategy.
At age 9, I was playing baseball in the street with my dad when something happened that forever changed my perspective. A ground ball skipped underneath my glove and began rolling down the street toward our driveway. With my head down and eyes focused on the ball (as I was always taught), I chased the ball over a distance of more than 30 feet ....not seeing the open tailgate of our family station wagon that was in my path. The resulting collision (along with my blue-collar dad's attempt to perform emergency medicine ) was merely a funny story that I had told hundreds of times-- until 2002. That year, after having related that story to a group of business associates-- one of them challenged me to consider how that event may be applied as a "lesson learned" for business. It was then that I actually began to see the strategic importance of "taking your eye off the ball".
In 2002, I began developing a strategic planning approach that I refer to as "take your eye off the ball". The method is simple, clear and fun-- helping EDO and business leaders to step away from their daily execution of tasks and accomplish the following....
-- assess the strategic direction of your organization, community or company
-- involve important stakeholder groups (internal and external) to insure you receive 360 degree insight that will enhance the strategic direction of your organization
-- identify core strengths and opportunities, uncovering the truly unique aspects of your community, product or service and the customers that can benefit from them
--create a strategic framework for collaboration, communication and accountability
STRATEGY DEVELOPMENT FOR EDO's
For companies seeking to serve the North American marketplace, Mexico can be a strategic platform for the delivery of a diverse range of products and sevices. More than 20 years of my career have been involved in actively promoting Mexico-- having helped attract almost 20,000 jobs there in the past eight years alone. Cook Strategies Group can help your company or site location advisor with services such as:
- collection of data on all aspects of doing business in Mexico
- analysis of the various options for establishing a presence in Mexico (outsource, shelter, or stand-alone)
- security/risk assessments
- due diligence on industrial land and buildings
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El Paso, TX 79912
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